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February 2016
Six Ways Marketers Need To Step Up To Mobile Location Data - B&T

Six Ways Marketers Need To Step Up To Mobile Location Data - B&T

Found this article that I thought you would find interesting and useful…Enjoy! Marketers will increasingly look to mobile location data to engage consumers across devices, measure multi-channel attribution and combat ad blocking, argues Anil Mathews, founder and CEO of Near, in this opinion piece.
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